Understanding companies. Recognising connections. Moving people.
Marco Zumoberhaus is an entrepreneur, strategist and the founder of Yoline AG. He combines entrepreneurial thinking with experience in marketing, sales, media and strategic management. His view goes beyond individual measures. He is interested in how companies work, where their potential lies and what really moves them forward.
Entrepreneurial background
Marco’s career led him through marketing and sales into self-employment and business development. He knows both sides of the table: as a service provider and as a client.
As co-founder and co-owner of various companies and agencies, he has built, supported and developed different business models. He gained his experience in the media industry at Pomona Media, among others. There he got to know the dynamics and business demands of a media company at first hand.
Today, alongside Yoline, he holds stakes in various companies, including BergBox, Maison 13 and Focacciawerk.
Commitment and responsibility
Marco also takes on responsibility outside his own companies.
He was a member of the board of directors of FC Thun.
Social commitment is also part of his life. He was part of the association smile4Kids and helped organise experience-led events with a social purpose. These included a successful event in collaboration with Europa-Park.
Since 2025, he has been on the organising committee of the Fafleralp Sessions. For him, encounters, shared experiences and connecting people are important parts of business and social development.
He also passes on his knowledge as a speaker, including at Ritzy and Digitourism.
His role at Yoline
For Marco, Yoline brings his entrepreneurial experience together. A setting in which he works more closely with entrepreneurs again. Direct, pragmatic and looking at the business as a whole.
He loves strategic management, thinks quickly and often grasps complex connections in a short time. He is drawn to bringing different perspectives together, recognising patterns, setting priorities and deriving concrete steps from them.
He wants to understand how a company works, where it stands and what really moves it forward. He enjoys working with people, asks questions, challenges habits and brings different skills together.
At Yoline, he combines entrepreneurial thinking with a clear strategic line and pragmatic implementation. Always with the aim of achieving something together that makes economic sense and lasts in the long term.