GEO visibility analysis

How visible is the brand in ChatGPT, Perplexity and Claude? What does AI say about it?

A GEO analysis shows what AI systems write about the brand, where the information comes from and where gaps exist.

Visibility is shifting

B2B research increasingly takes place in AI systems. Whoever does not appear in ChatGPT, Perplexity or Claude does not exist for this search layer. Beyond classic SEO, this calls for GEO (generative engine optimisation).

What most brands do not know

Most brands do not know whether they appear in AI systems. They know their Google ranking, but not their AI position. When they check, they often find three problems: the brand is not mentioned. It is misrepresented. Or competitors are named first. All three mean a loss of impact. All three can be changed.

Yoline analyses in four steps. First: which queries are relevant for the brand? Second: what do the most important AI systems currently answer? Third: which sources are cited, and how does the brand compare? Fourth: which concrete measures move AI visibility upwards?

What the analysis covers

Identification of the 30-50 most important queries from the target audience’s perspective. Industry, product category, competition, use cases.

AI system test

Systematic querying of ChatGPT, Perplexity, Claude, Gemini. Documentation of the answers, cited sources and brand mentions.

Competitor comparison

Who is named, in what order, with what tone?

Action plan

A prioritised list of concrete optimisation steps.

What does not work

GEO is not SEO with different keywords. It is not content marketing with more volume. And it is not press work with additional domains. The most common mistakes. Missing Schema.org depth.

Platform experience

Yoline works with Otterly.ai and GeoQuality as a methodological basis. Both platforms ensure consistent methods for the analysis in ChatGPT, Perplexity and Claude.