Social media automation
Posting, replies and CTA as a system.
Symptom
Social channels are running, and replies are handled manually. CTAs in posts are missing or lead nowhere. Leads from social end up in no system and get lost.
Cause
Posting, inbox and CRM are separate worlds. Tool choice followed channel logic. An automation logic was never built. CTA architecture in posts remained unplanned.
Automation architecture
The architecture decides which steps run automatically and which remain human.
Tool integration
Tool choice follows the architecture and remains tool-neutral.
Responsibility
Jana is responsible for the automation in the engagement.
How does social media automation differ from classic social media management?
Classic management posts manually and reacts to enquiries. Effort falls, impact rises.
Which tools does Yoline use for social media automation?
Tool-neutral. Loomly, Hootsuite, Sprout Social, Manychat, custom solutions. The selection follows the architecture and the existing CRM. Yoline recommends based on fit, without tool partnerships.
What does social media automation cost at Yoline?
Architecture sprint on request, 4 to 8 weeks. Engagement on request, always after the sprint. Initial conversation of 30 minutes, free of charge.